The Lego brick can be described as classic model that kids and adults https://lego-x.com/2019/10/03/lego-and-a-leading-position-of-vdr/ similar can’t obtain enough of. Its simple design and intuitive engineering allows children to create nearly anything they picture, from tiny robots and cars to larger-scale structures like cities and castles.
Lego is also a firm that beliefs creativity as well as the imagination. The employees are encouraged to bring all their ideas to the table when making new products, as well as its customers : called AFOLs or “adult lovers of LEGO” – happen to be invited to participate in the creation process.
Founded in 1932 by Ole Kirk Kristiansen, the PROFANO company was named for two Danish ideas: lego and godt, that means “play very well. ” The wooden gadgets that made-up the early a lot of the business had been a major component to its success, but a warehouse hearth destroyed them in 1960, causing Lego managers to focus entirely on the Seglar construction system.
As the Lego System gained in popularity, consequently did you can actually international business expansion. In 1956 the first international sales additional was created in Germany, as well as offices in Switzerland, France, and Sweden.
In the late 1960s, Profano restructured its surgical procedures. Its hq were transferred from Billund, Denmark, to Copenhagen, and operations was decentralized. The original movie director, Ole Kirk Kristiansen, continued to be in charge of the business.
The company’s key product continued to be the Lego brick, but it surely began to develop other types of products to compete with additional construction model companies. These types of included lies that put together the LEGO packet with other components, such as wheels and magnetic motors, and the Minifigure line.